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in the water

Swimming with Kids It's something inate with kids, they just love the water! From a very early age, through toddling and pre-teens, staying in the pool, in the sea, or just the paddling pool in the garden - it seems that they're never happy to get out until forced to by hunger... and then they just want to get straight back in.

Whatever the age, we have something for you, whether to help with those first steps to becoming a confident swimmer, all the way up to some fantastic inflatables guaranteeing fun for all the family.

So stock up on what you need for home and on holiday, and have a great Summer!
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general inspiration for family life

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Swim for it!
Incredibly for an Island Nation, surrounded by water, 16% of us can’t swim! That 16% doesn’t account for the very more >
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Featured Products

The Original Konfidence Jacket
£26.99
 
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Boardwalker £26.99
Designed for those chilly moments on the beach, by the pool or after a bath,... more >
8 ft Fast-Set Pool 8 ft Fast-Set Paddling Pool £49.99 £24.99
A huge 2,000 litre capacity family-sized pool. PVC and polyester heavy duty... more >
6 ft Fill and Fun Pool Three Ring Fun Paddling Pool £14.99 £7.50
Excellent value ringed pool. Quick and easy to inflate and includes a repair... more >
12 ft Fast-Set Pool 12 ft Fast-Set Paddling Pool £119.99 £59.99
Our huge, 12’ diameter pool is deep enough to swim in and is supplied with... more >
Cuddlebug Towel £34.99
This super thick, huge towel is designed especially to keep your children as... more >
Snorkel Set £9.99
Shatterproof one-piece lens for additional safety, while the easy adjust... more >
Personalised Kit Bag £22.99
Very cool, Danish designed gym bag that can be worn as a shoulder bag or... more >
Battery Powered Inflatable Jet Ski Battery Powered Inflatable Jet Ski £69.99 £34.99
Our superb inflatable ride-on is sturdily constructed and features a working... more >
Family Lounger Ring Family Lounger Swimming Pool Toy Ring £32.99 £16.50
An inflatable lounger that will accommodate all the family: this circular... more >
Dinghy Dinghy £19.99 £9.99
This dinghy is big enough to hold one or two children and comes with a set... more >
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